
Overview
Identidad Génesis is the personal portfolio of Juani Cabrales, a designer with whom I also collaborated on the KIKE Coffee Shop project. He needed a modern and minimal portfolio website to present his work in a clean, professional way while maintaining full control of his projects.
The goal was to build a CMS-powered website in Framer, giving Juani the flexibility to add, edit, and manage projects without depending on external support.
Role & Tools
Role & Tools
- Front-End Implementer in Framer
- Set up and customised a CMS for project management
- Focused on minimalism and animations to elevate the browsing experience
- Delivered a short, focused project with fast turnaround
Tools
- Framer (site build, CMS, animations)
- Figma (design handoff & layout references)
Core problem
Juani needed a simple yet impactful portfolio. The website had to emphasise minimalism and smooth animations, while giving him the ability to independently manage and update his projects.
Constraints
- A short project, with just enough time to focus on polish and details.
- Instead of complex functionality, the focus was on simplicity, speed, and visual storytelling.
Solution
The project followed a straightforward approach.
- Minimal layout: a clean, distraction-free interface focused on Juani's projects.
- CMS setup structured in Framer to allow easy updates.
- Animations and polish: subtle motion design to bring interactivity and a premium feel.
- Responsive implementation, optimised for desktop and mobile.
Gallery
7 screens
Process
- 01
Framer implementation
I built the portfolio in Framer, configuring the CMS for projects so Juani could add and edit them easily.
- 02
Animations & polish
We dedicated time to fine-tuning animations, transitions, and motion design, enhancing the minimal layout without cluttering it.
Results
- A minimal, elegant portfolio aligned with Juani's design philosophy.
- A CMS-powered workflow, enabling him to update projects independently.
- A polished user experience with animations and responsive design.
Conclusion
A focused, short-term project delivered strong results with minimal complexity.
By combining Framer's CMS with carefully designed animations, we created a platform that was both functional and visually appealing.
The collaboration strengthened our teamwork from the KIKE Coffee Shop project, helping Juani establish a professional digital presence.